Understanding past present and future of web and mobile anlytics
August 5th| 3:00 PM
The Future of Targeting & Tracking | Marketing Analytics
Why attend ?
Head Digital Marketing
Reliance Retail (Ajio)
Web and Mobile analytics is a must-have skill for any digital marketer. Measuring the impact of every initiative helps one get better with time. In this session, we discuss the basics of tracking and how it has evolved over time.
Learn how tracking and targeting is evolving in today's multi-device eco system and understand what drives success in marketing initiatives across digital. This includes verticals, channels, platforms, social and search.
Tracking your targeted segments.
Understand user tracking and learn why is it important?
What does the future hold in a multi device world?
Nikhil is a Digital Marketing and Analytics Expert having spent over 10 years in the domain. He currently leads digital marketing at Ajio (Reliance Retail). Nikhil has built and managed award winning digital campaigns. He is a top contributor to Google Adwords. He has executed large and complex projects in analytics for web and mobile. He is also an expert in marketing automation.
Meet the Speaker
Date: August 5th, 2017
Time: 3:00 PM - 6:00 PM
Venue: UpGrad Xchange, Commune Coworks, 139, First Cross Road, V Block, A Cross Road, Koramangala, Bengaluru
The Future of Targeting & Tracking | Marketing Analytic
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